A little knowledge can go a long way. So, imagine where a lot can take you...
It’s true, knowledge is power. Without accurate and up to date customer knowledge any campaign will lack focus and direction.
Often our clients have many data sources throughout their organisation that require combining into a centralised resource.
We offer advice on database architecture, data access and usability.
Our in-house development team is expert in the creation of bespoke marketing databases that provide easy-to-use access to relevant information.
Online Data Access & Data Maintenance
Increasingly our clients have wanted to move all or part of their existing databases and customer relationship management systems to web based platforms allowing easy access by authorised parties.
Our .NET development team have particular expertise in the construction of on-line data management systems.
With secure log ins and passwords, our clients are able to view, add, amend or delete data records on-line as well as easily export the information into suitable formats.
Each system that we develop is unique to the client for whom it was created including user friendly means of querying the database to identify target markets and make campaign selections.
Whether it’s developing your existing database or building one from scratch we will ensure that your marketing has the best foundation we can give you. After all you can never know too much about your customers.
Our comprehensive database service includes:
- Detailed assessment of your existing database and requirements
- Database creation, building and development
- Database hosting and management
- Electronic cleansing (postcode validation, gone-away removal, de-duplication)
- Profiling and analysis of information base